She used that word

Marketing detours.

Is that how you view our effort as? MARKETING DETOURS?!!?

I absolutely hate it when people brush marketing off as fluff without substance. Just because something is more qualitative in nature doesn’t give you the right to say it is fluff. So what if you’re from econs or accountancy? Yeah right, you’d most probably earn more analyzing all those figures and it’s all those dollars and cents that make this world goes around huh? HELL NO. Nike is famous not just because they have good cost structure. It is largely driven by their successful campaigns time after time. Mcdonald can rides on the globalisation trend and developed into an international fastfood chain because they know how to market themselves and adapt to each country’s culture. Marketing needs strategy, analysis of consumers and freaking huge amount of research to be done too.

SO. My point is who are you to say that marketing is useless?

If marketing is fluff, that so are all the social sciences modules. So is the prestigious law school people are dying to get into. Seriously, theories are just theories. And numbers are just numbers. There is nothing more you can get from them. On the other hand, marketing offers a wide spectrum of knowledge and no matter what, they will always relate back to people and translate into business sense.

What you can learn from is what works in the real world, not just your high almighty THICK textbooks. One day, you will find marketing works despite your dismay and horrified disbelief.

*Im so wasting my time rambling here. BUT it’s ok. With this, I rest my case.

** Disclaimer: Sorry to my friends from other schools. I’m TRULY not attacking the degree you’re learning and working hard for. Because I know how that feels -being attacked for what you have and is learning.

Just some snobby people who really turn me off and this post serves to remind me that I will make them eat their words one day.

The stupid never forgive nor forget; the naive forgive and forget; the wise forgive but do not forget.

:)

random facts

There was a hot buzz going on facebook last time about listing around 10 random facts about yourself, but I never gave myself time and was too lazy to do that. Haha. This morning, I just decided to write a few while I wait for my coffee to be brewed (:

1. I only drink home-made coffee these days. It gives me a sense of warmth. In fact, I prefer hot drinks over cold ones because of the same reason, especially on a cold day.

2. I like to take the shortest path because I find walking a waste of time. So, I always apply pythagoras’ theorem and is natural fast walker (:

3. I’m quite intuitive. I like to ask why. I always question every piece of theory I truly digested. That’s probably why I think too much sometimes. HAHA

4. I generally like to look at the bright side of life. It’s nicer to view it anyway, so I don’t waste time nor energy being upset by the ugly side. (But I totally need my emo times. They make me reflect better. hahaha)

5. Music is my life. I can associate with music on an emotional level. I think music is one of the most powerful tool to change the world. Nowadays, singers just look pretty/handsome and sing. In the past, singers make music.

6. The two things I’m most anal about is high definition pictures and high quality music.

7. I like to blast my favourite music whenever I start my day. In fact, that first song I play determines my mood for the day.

8. I don’t like to watch movies unless I get into the mood to watch it or I learn something from it.

9. The harder I try, the more satisfaction I get. Number 1 characteristic of a workaholic. HAHA. That’s why I don’t like bimbos. They can’t even try -.-

10. I believe in myself. So when I ask for your opinion, it either means 1. I’m really troubled or 2. I know that your suggestion will definitely be better than my own idea (:

Ok, gtg! GOOD MORINING =)

 

Chinese oldies are so meaningful

你说我像云　捉摸不定。其实 你不懂我的心。
怕自己不能负担 对你的深情 所以不敢靠你太近。

the beautiful things in life

I think I’m a very blessed girl. My parents dote on me quite a bit and that’s probably why I greatly value filial piety.

I was just fiddling with my mum’s wallet and telling her that mine is very dirty already, so she is going to order a coach pouch from US for me (:

and I was complaining to my dad that my laptop creaks and is a bit dying already. So I want a 2K loan from him to get a macbook. Although he complained that it is so expensive, he handed me the money the very next day just because I want it.

I think I’m stubborn because I know what I want and anything that I don’t, I just don’t. And I know not a lot of people can be this understanding towards this irritating trait. For instance, if I’m MIA-ing for 2/3 months for me to focus on my work, my friends will still be there whenever I need them. So, I really deeply appreciate my friends who never gave up on me. hahaha

Sin yi is very much loved but she refused to be pampered/complacent. Make use of what life has given you to give more back.

ps. naughty just sent me my fav song when i was young!! My mum told me she brought me to a pub when I was 8 and I insisted to go on stage to sing this song. Hahaha, seems like my voice deteriorated from that age onwards. :P

another way of saying she is hot

credits to hj: “she deep fries me”.

 

I think I’m just damn freaking anal about visuals.

A picture speaks a thousand words. I can’t bring myself to accept  sh*t please.

 

Funny!!!

Shi hui just told me about her uncle’s iphone tragedy which makes us laughed like siao in the library.

Her uncle downloaded an illegal iphone application and the virus changed the Apple logo to Pineapple. HAHAHAHAHAHA. *still giggling madly as I typed this*

Plus, the pineapple is half-eaten too and the screen turned yellow. The virus companies are getting super creative la.

Hope this gives you a good laugh too :)

Comms is good today. Next challenge, MR!!! :)

Gotta stay positive (:

“I want your loving, I want your revenge, You and me could write a bad romance”

singing and shaking to the beat. enough rest and preparation for tmr’s paper.

Just give it all tomorrow, JIAYOU!!

(as you know, I like to talk to myself. but here’s a JIAYOU!! for whoever is reading. Shoo! Go do your last min revision of all the chapters and sleep well tonight :) )

MY BRO IS SO CUTE. He is going to set alarm to wake me up tomorrow morning in order not to forget about it :)

I’ve been surrounded by many sweet friends. No matter you know it or not, THANKS SEXIES.

//this is my heart, and I won’t allow that disrespect

my tear jerkers

true love

I love this second one best.

When we live our lives, a few questions often come up. Why were we born? What were we born for? Maybe those questions might not need to be answered. Instead, “for whom do we live for.”